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Slurp your way to even better value at 7-Eleven

Australia’s most famous frozen carbonated beverage, Slurpee, is now even greater value - consumers can now Slurp Large for just $1.

Australians love frozen carbonated beverages (FCB), and Slurpee has been Australia’s most famous FCB for almost 40 years. People love to mix their own Slurpee, get excited about the constantly changing range of Slurpee flavours, and enjoy the refreshment and fun.

However, customers are always looking to 7-Eleven for new experiences and better value.

That’s why 7-Eleven is relaunching Slurpee nationally on Thursday 29 September at new price points, which will see a large Slurpee retail for only $1 – down from $3 previously.

Slurpee will also have a fresh new look, featuring artwork from a range of emerging Australian and international artists and illustrators.

There’s also brand new flavours to try, including Strawberry Shortcake, Caramel Apple Pie, Coconut Raspberry Slice and Slurpee Zilched Salted Caramel, which contains less than 1% sugar and is Australia’s only low sugar frozen carbonated beverage.

7-Eleven Marketing Manager, Jessica Richmond, said “Slurpee is a genuine Australian icon that has been enjoyed by generations. 

“We’ve listened to what our customers want from Slurpee - a fun, pour-your-own experience, new flavours and great value.  So we’re giving them a fresh new look in our stores and our cups, and an incredible line-up of flavours, including brand new Slurpee Zilched flavours - and all for only $1 for a large cup.

“We’re expecting a huge response from customers. ” Ms Richmond concluded.

Slurpee relaunch Pricing

  • Small Slurpee was $2.60 now 80c
  • Large Slurpee was $3.00 now $1
  • Super Slurpee was $3.30 now $2
  • Mega Slurpee was $3.60 now $3